There are several ways to grow your business. Below we give you many ways to grow your business and increase cash flow:
Bill faster. Your receivables can count for 40 – 50% of your actual assets. Don’t batch invoice: bill as soon as you can. (See The 10 Most Dangerous Accounts Receivable Pitfalls)
Simplify your business. Weed out the unprofitable and the hard-to-sell.
Simplify your marketing message.
Get your business and your web site listed in relevant directories. To find directories, Google the name of your town plus directories
Learn to delegate. Figure out what you do that turns dollars. Then delegate the rest.
Encourage employees to explore more efficient approaches to their tasks instead of relying on their standard way of doing things.
Don’t forget suppliers. They might not be on your payroll, but they are more apt to do a few things for you at no charge because you really take care of them.
Work faster. If you can condense three four-month jobs into three three-month jobs, you can do one more job in the year.
Reward your team for meeting budgets and time lines. A 5% bonus is cheaper than a 20% increase in costs.
Cut overhead by automating most of the non-producing items like accounting, customer care, voice mail, sales reporting, ordering and record keeping.
Make sure you’ve clearly outlined project scope, and don’t be afraid to charge your customer for changes.
Offer to be a spokesperson on your specialty when your local media need an expert opinion. Send them a relevant press release every month.
Give something valuable away on your web site; at your front counter; when you send out your invoices; when you deliver goods. This should be free to you, but valuable to the recipient, for example, coupons or a “How To”.
Highlight offers, features, promotions and news in your email footers, invoices and letter signatures.
Start social accounts with Twitter.com, Facebook.com and LinkedIn.com and post articles.
Go where your audience is on the web. If your potential audience hangs out on forums, then post to those forums. Become a trusted advisor.
Get your supporters to refer you. Check out “Make A Referral Week” to learn more about how referrals can build business. Ready to Get More out of Your Life? Sign up for a weekly dose of inspiration, tools and FREE resources!